Discover the best
jobs in tech

From design and development to sales,
people, and management, get <matched>
with the best opportunities.

92

companies

11,008

Jobs

My job alerts

Growth Marketing Analyst (Omnichannel Marketing)

Kueski

This job is no longer accepting applications

See open jobs at Kueski.See open jobs similar to "Growth Marketing Analyst (Omnichannel Marketing)" Get Matched.

Marketing & Communications, IT, Sales & Business Development

Mexico

Posted on Jul 31, 2024

Purpose

We are looking for a talented Growth Marketing Analyst with a focus on multichannel marketing to join our dynamic team. This role will be crucial in driving acquisition, customer engagement and retention through strategic campaigns using the Braze platform.

Key Responsibilities

Multichannel Marketing Strategy: Develop and execute cross channel marketing strategies to drive growth, engagement, and retention.
Campaign Management: Plan, design, and set up email, push notifications, in-apps, whatsapp and sms campaigns using Braze, ensuring alignment with overall marketing goals.
Segmentation & Targeting: Utilize Braze's segmentation tools to create highly targeted and personalized campaigns.
A/B Testing: Conduct A/B tests to optimize cross channel performance, including subject lines, content, and send times.
Analytics & Reporting: Monitor, analyze, and report on the performance of multichannel campaigns using Braze's analytics tools. Provide actionable insights to improve future campaigns.
Collaboration: Work closely with cross-functional teams, including content, design, product, and sales, to ensure cohesive and effective cross channel marketing efforts.
Compliance: Ensure all email marketing activities comply with industry standards and regulations, such as CAN-SPAM and GDPR.

Position Requirements (Experience & Competencies)

Bachelor’s degree in Marketing, Business, or a related field.
Experience: 2-4 years of experience in multichannel marketing platforms, with a proven track record of successful campaigns.
Proficiency in using Braze, including segmentation, automation, and analytics.
Basic HTML skills are a plus.
Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
Excellent written and verbal communication skills.
Ability to create engaging and compelling email content that resonates with the target audience.
High level of accuracy and attention to detail in executing campaigns and analyzing data.
Team Player: Ability to work collaboratively in a fast-paced environment.
Certifications: Certification in email marketing or related areas.
Familiarity with other marketing tools and platforms is a plus (e.g., Google Analytics, Meta, CRM systems, Slack, Figma).

You’ll love working at Kueski because:

We have a mission-driven culture focused on customer value, teamwork, humility, and integrity.
Everyone is expected to have role clarity, career growth, and a personal development plan. Feedback and recognition are embedded in our company processes, systems, and practices.
We ensure competitive salary, medical insurance, and wellbeing through ample and flexible time off as well as mental healthcare benefits. Everyone is an owner and eligible for competitive stock options with a company poised for success.
We're committed to building an inclusive and diverse team and we know this leads to incredible work.

Kueski: Where talent excellence improves Mexican lives

#KueskiTalent